Tuesday, July 10, 2012

Cloud Storage Competition Between Dropbox and Google Drive

Dropbox doubling storage for Pro accounts at no addition charge.


Dropbox Full
Who ever said that competition is a good thing had it exactly right. And for consumers of Dropbox and their cloud storage, you are getting a benefit. Specifically, those who pay for the Pro service are getting an increase in storage with no additional charge. That increase is double the space. So, if you are paying for Pro 50 which gives you 50 GB of storage, you will get bumped up to 100 GB of cloud storage. If you are paying for Pro 100 which gives you 100 GB of storage, you will get bumped up to 200 GB of cloud storage. And the best news of all is that the prices will not increase for you. All of this is increasing today.

Dropbox is a very popular service which many people use. It is the first one that people think of for cloud storage. That is because they work across more devices than anyone else and that gives them an edge. But recently, Google has released their Google Drive product which is cloud storage as well. In comparison, with Dropbox you get 2 GB of free cloud storage which you can increase by referrals up to 18 GB. Not bad. By contrast, you get 5 GB of free storage with Google Drive and you do not need to do any referrals. The beginning space gives the advantage to Google Drive.

We know that Dropbox is facing some stiff competition from Google Drive. That may explain the latest changes they have made to their paid cloud storage versus the free cloud storage. Google Drive offers 25 GB at $2.49 per month and 100 GB at $4.99 per month. In comparison to this, the prices for Dropbox yesterday were 50 GB at $9.99 and 100 GB at $19.99. It would seem that Google Drive is a better deal.

With the increases in space, it is now 100 GB for $9.99 and 200 GB for $19.99. While Google Drive may seem like a better deal, they do not cover all the devices that Dropbox currently does. And Dropbox has made their process on a computer extremely simple to use. That is the reason that it is so popular. What should you consider? It is personal choice and for some, that means using both. If you are a small business owner, you are going to have to use both products to meet the needs of your clients.

We are probably going to see more competition, but with Dropbox offering free storage for a limited time on some new smart phones and tablets from Samsung and others, they have the advantage over Google right now. And that may not change anytime soon. Sure the coming Google Nexus tablet may offer some free storage for a limited time, but they do not have all the business relationships which Dropbox does. And it is specifically what gives Dropbox a huge advantage in the cloud storage market.

Looks for continuing competition where you, the consumer, come out the winner.

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