Google Excites Site Owners with New Conversion Numbers
from Top News - WebProNews by Chris Crum
Google has just started sharing more detailed data for each individual search query in the Top search queries feature in Webmaster Tools. Google used to just report the average position at which your site's pages appeared in the search results for a particular query. Now users can click on a given search query to see a breakdown of the number of impressions (number of times your site's pages appeared in the results for the query), as well as the amount of clickthrough (number of times searchers clicked on that query’s search results to visit a page from your site) for each position your site's pages appeared at in the results associated with that query. Google also shows a list of your site's pages that were linked to from the search results for that search query.
http://bit.ly/cFWgDD
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