Is Apple Losing Its Ability To Keep Things Secret?

No big surprises with release of iPhone 5.

Apple over the past 5 or so years has been a company which has been known for extreme secrecy on the products which it was developing. Leaks would come out, but you never knew whether it was Apple manipulating the rumor mill or people were just able to secure enough information to make an educated guess. Even as the iPhone 5 was approaching its announcement date, you were never completely sure about all the rumors. The change to create the Lightning connector to the iPhone for connectivity and charging was one of those that sounded like it might be true, but you could not be sure.

It seems that all the mystery surrounding Apple and their ability to keep their upcoming products secret is now gone. Is seems to make you wonder whether Apple is going to be able to keep things secret as they develop new products. It seems that leaks are everywhere and too many of them are turning out to be accurate and on the mark. Though they are not 100% on the mark. Take for instance rumors of the iPhone 5 coming with Near Field Communications (NFC). While smart phones coming from most companies include the features, Apple has chosen to not include the chip in the iPhone 5. Lost opportunity.

But there are so many other things which were rumored and came to be true that it should be a concern to Apple. As an example, the new Lightning connector which is a smaller connector for the iPhone which I spoke of earlier should have been kept more secret. That has been talked about for a while and has been seen in actual product leaks which is not like Apple at all. There is the 4 inch screen, which people have seen in leaked frames for the new iPhone. Things have gotten so bad in the area of leaks that a collection of all the parts which were leaked allowed them to be assembled to see what the new iPhone would look like.

If Steve Jobs were alive, heads would roll and he would have been very angry. But these are now different times and different people. And other products are coming and have been leaked. The rumors of a refreshed iMac next month with a Retina Display are more than likely true and accurate given all the rumors about the iPhone 5 which turned out to be true. Rumors of the iPad Mini are all but proven to be true and given everything that we have seen and heard, we already know just about everything about it other than a specific and accurate price. It does look like Apple has lost the ability to keep products truly secret as they have in the past.

What do you think?